We have a remedy – Intuitive MedComms.
Are you…
-hitting your head against a wall as local teams aren’t using your global content?
-rolling your eyes that another e-learning module has dropped into your ‘urgent’ pile?
-at a loss that your company is ‘patient-first’ in words only?
We call this Friction in Pharma™. And it’s everywhere – in your agency relationships, your global to local rollouts, and your field team interactions with healthcare professionals. Every single point of friction costs you time, money and trust.
At Word Monster, we’re here to help you remove friction at every stage of developing and delivering medical communications. We’ve…
-mapped out every point of friction in the journey – from generating an initial hypothesis to speaking with a HCP or patient
-researched every potential pitfall that leads to wastage
-devised a roadmap to fix those issues. Built on evidence-based frameworks, it focuses on changing behaviour and guides continuous cycles of improvement
Our evidence-based Friction in Pharma™ audit will calculate your friction score for each stage of campaign development.